tag:blogger.com,1999:blog-9554091.post114347232122417374..comments2023-10-12T11:32:27.836-04:00Comments on paulconley: Where B2B falls shortUnknownhttp://www.blogger.com/profile/07278569290198583553noreply@blogger.comBlogger9125tag:blogger.com,1999:blog-9554091.post-1144343736868654462006-04-06T13:15:00.000-04:002006-04-06T13:15:00.000-04:00Rewriting press releases was my very first job in ...Rewriting press releases was my very first job in journalism, and boy did I hate it--it's a boring, thankless job, but it is one worth doing. I made a point of calling and getting an original quote from someone and fact-checking each press release. Invariably, the PR person I contacted first would say something like, "This is the first time anyone's asked." Sad. <BR/><BR/>It's also a little scaryAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-9554091.post-1143660298047861612006-03-29T14:24:00.000-05:002006-03-29T14:24:00.000-05:00Hi Anonymous,That's a great idea...and one that ma...Hi Anonymous,<BR/>That's a great idea...and one that many publications use now and that any B2B publication would be wise to copy. It gives new writers a chance to learn the industry they cover, find some sources and develop their writing skills.Unknownhttps://www.blogger.com/profile/07278569290198583553noreply@blogger.comtag:blogger.com,1999:blog-9554091.post-1143657830577257632006-03-29T13:43:00.000-05:002006-03-29T13:43:00.000-05:00I was talking to the editor of a well-known photog...I was talking to the editor of a well-known photography magazine a couple of weeks ago. He mentioned that they assign the "new products" section to the new writers. They are graded on their ability to write interesting copy that does _not_ replicate the press releases. Everybody has to do this when they start. He considers this a difficult assignment for someone new (and that's a good thing).Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-9554091.post-1143656149895719222006-03-29T13:15:00.000-05:002006-03-29T13:15:00.000-05:00Hi Jim,You raise an interesting question. And I do...Hi Jim,<BR/>You raise an interesting question. And I don't know what the answer is.<BR/>I do know that when I confront edtiors about this issue, they tend to say something along the lines of "my readers don't care" or "my readers don't know the difference." <BR/>But I refuse to believe that assuming our readers are knuckleheads is a good business decision.<BR/>I applaud you and your staff for Unknownhttps://www.blogger.com/profile/07278569290198583553noreply@blogger.comtag:blogger.com,1999:blog-9554091.post-1143651562938884972006-03-29T11:59:00.000-05:002006-03-29T11:59:00.000-05:00We have an active online news operation with a ded...We have an active online news operation with a dedicated reporter/editor posting original stories every day. Sometimes they orginate from press release -- we couldn't get 5 or 6 stories done each day any other way -- but in those cases they're rewritten for clarity and more objective attribution. On any given day,though, there are two or three stories reported by our web editor or from print Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-9554091.post-1143579844423074532006-03-28T16:04:00.000-05:002006-03-28T16:04:00.000-05:00Hi Anonymous,Thanks for the comment.I don't have a...Hi Anonymous,<BR/>Thanks for the comment.<BR/>I don't have any problem at all with wire copy --- as long as it's attributed.Unknownhttps://www.blogger.com/profile/07278569290198583553noreply@blogger.comtag:blogger.com,1999:blog-9554091.post-1143577243928439352006-03-28T15:20:00.000-05:002006-03-28T15:20:00.000-05:00Any thoughts on wire copy? Meaning, if editors cut...Any thoughts on wire copy? Meaning, if editors cut and paste Reuters or AP stories and list them as "news"..where is this on the ethics scale? (Just a topic for debate, I guess).Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-9554091.post-1143499616824219442006-03-27T17:46:00.000-05:002006-03-27T17:46:00.000-05:00Hi Spring,Thanks for the comment. Thanks for the l...Hi Spring,<BR/>Thanks for the comment. Thanks for the link. And thanks for raising these sorts of questions with your readers!Unknownhttps://www.blogger.com/profile/07278569290198583553noreply@blogger.comtag:blogger.com,1999:blog-9554091.post-1143498805261526812006-03-27T17:33:00.000-05:002006-03-27T17:33:00.000-05:00The question of the week on the ASBPEkc blog is ab...The question of the week on the ASBPEkc blog is about the ethical issues of placing editorial content online. Your post directly answers one of the sub-questions I posed about the ethics of puting regurgitated press releases on the web. I added a link to your post. Thanks!<BR/><BR/>http://asbpekc.blogspot.com/2006/03/question-of-week-5.htmlSpring Suptichttps://www.blogger.com/profile/08218550053327115465noreply@blogger.com