Monday, May 02, 2005

ASBPE honors Don Ranly

The American Society of Business Publication Editors, the trade group that represents the journalists of the B2B world, is giving a lifetime achievement award to one of my former teachers from the University of Missouri-Columbia. Don Ranly is probably best known for his promotion of "service journalism." But I'll always remember him for his shockingly white hair. He looks like Andy Warhol would have looked if Warhol had a comb...and a beard. Congratulations Don.

Friday, April 29, 2005

Redesigns for photographer site, finance pub

If my memory serves me correctly, back when I was at CNNfn.com in the early days of the Web, we did our redesigns on Sundays. Since that was the day we had the fewest visitors, we had a cushion should something go wrong, and we could get things fixed by Monday morning.
Perhaps relaunching a site nowadays isn't as risky.
Because in the middle of the business day yesterday, VNU Business announced it had redesigned PDNOnline, a Web publication for professional photographers and buyers. I like the new look -- it's crisp and clean and plays up the photos. Take a look.
After you're done with that site, see if you can find a copy of this week's issue of "The Deal," the B2B publication that serves the mergers and acquisitions world. The paid-subscription weekly has changed its look and moved its columns to the front of the publication.

Covering trade shows with blogs

I've written here before about the plan by Primedia Business to use blogs to cover trade shows, a sort of new-media version of the trade show dailies of old. The project is going nicely, according to this story in Folio.

Thursday, April 28, 2005

Journalism students as B2B competitors

I've written here recently about the competitive threat to traditional B2B publishers posed by both readers and staff. In an era when Web publishing means that everyone can buy ink by the barrel, the barriers to entry have disappeared. Any source, any reporter, any person with enough knowledge about the industry you cover is now in a position to cut your market share.
Now this isn't exactly what I was talking about...but it's worth a look.
Students at New York University's journalism program are being asked to cover business news by blogging. There are beats in public relations, finance, health care and other industries.
None of what I've seen there is extraordinarily interesting, but that's not the point.
Rather, I would urge folks in traditional B2B publishing to consider the ease with which these students have become new B2B publishers.
For more information on the project, check out this article by a teacher at NYU, Adam Penenberg.

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Chicago B2B art war

Who says there's nothing exciting about B2B? Take a look at this story about a feud between Pfingsten Publishing, owner of "Art Business News" and a rival trade show producer in Chicago.

Wednesday, April 27, 2005

Poor circulation

I try to avoid being snide in this blog. I don't like the jaded tone that I find in much of journalism. And if there is a shortcoming in the blogsphere, it is that this medium seems even more enchanted than the rest of the press with wise-ass cynicism.
So I hope this post doesn't come across as obnoxious.
I've received two invitations this week to the Xtreme Circulation conference sponsored by Circulation Management magazine. And both of them were addressed incorrectly. One was sent to Paul Conley, Editor, Bloomberg. That's an understandable mistake. I was once an editor at Bloomberg News. But the second was sent to Circulation Director, Bloomberg -- a title I have never held.
This sort of thing cannot be good for the Circulation Management brand. These are the guys who are supposed to be the experts on list management and related issues. But their own mailing list has at least one duplicate. And it leaves me wondering if CM has any Bloomberg circulation folks on their list.
Regardless, you may want to check out the conference on June 16-17 in New York City. A number of B2B bigwigs will be speaking, including circulation gurus for Reed Business, CMP Media and the company with the coolest name in the industry -- Blood-Horse Publishing.